Write Up The Road Media (collectively referred to in this Privacy Statement as “we” or “WUTR”) recognize the importance of protecting the privacy of all information provided by users of our web sites, subscribers to our magazines, registrants for our events, recipients of our email newsletters and all of our customers. We created this policy with a fundamental respect for our users’ right to privacy and to guide our relationships with our users. This privacy statement discloses the privacy practices for all products and services owned by WUTR. A current list of our publications, products and services can be found at http://writeuptheroad.com.
INFORMATION COLLECTION AND USE
Registration and Ordering
When attending our workshops or seminars, using our website and signing up for certain selected services (such as free subscriptions), users must first register. During registration, users are required to give their contact information (such as name, email address, mailing address and phone number). We also may collect demographic information (such as job title and purchasing responsibilities, company information and professional certification). For internal purposes, we use this information to communicate with users and provide requested services, and, for our website visitors, to provide a more personalized experience on our sites. We use aggregate demographic information about our audience to improve our service, for marketing purposes and/or industry reporting purposes.
Some of our products and services are free to subscribers who meet certain demographic criteria. Independent auditors may need to certify the eligibility of these subscribers. In order to do that, we may collect unique identifiers that we disclose to the auditors strictly for industry reporting and audit verification purposes.
For our services that require payment (such as certain events, products and subscriptions), we also collect credit card information (such as account name, number and expiration date), which is used for billing purposes only, and is not otherwise shared. We do not retain any credit card, debit card, or bank information on our servers, websites or in any of our files. All transaction are handled through 3dcart and GoEMerchant.
If users wish to subscribe to our email newsletters, we ask for contact information (such as name, email address and, occasionally, demographic information). We use this information in the same manner as we use contact information in the registration and ordering process described above. Recipients of our newsletters can unsubscribe using the instructions listed at the end of the email newsletter.
Surveys and Contests
From time to time we invite users to provide information via surveys or contests. Participation in these surveys or contests is completely voluntary and the user, therefore has a choice whether to disclose requested contact information (such as name and mailing address) and demographic information (such as zip code or job title). In addition to other uses set forth in this policy, contact information collected in connection with surveys and contests is used to notify the winners and award prizes, to monitor or improve the use and satisfaction of the site, and may be shared with sponsors of such surveys or contests.
At some of our sites, we offer interactive and community features such as discussion boards, webcasts, and user profiles. Note that all personal information sent or posted via such features becomes public information for which we are not responsible.
If users elect to use our referral service for informing a friend about our sites and services, we may ask them for the friend’s name, job title, and email address. WUTR will store and use this information to send the friend an invitation. This information may also be used to provide information about our company and related products and services. The friend may contact us as specified in the tell-a-friend message to request that no further communications be sent.
Communications with Us
We have features where users can submit information to us (such as our feedback forms). Letters to the editor and similar submissions may be made public. Requests for service, support or information may be forwarded as needed to best respond to a specific request. We may retain emails and other information sent to us for our internal administrative purposes, and to help us to serve customers better.
Communications from Us: Service Updates, Special Offers
In order to best serve our customers, we may send updates that contain important information about our sites and services. For example, we send new members a welcoming message and verify the password and username for our password-protected sites. We may also communicate with a user to provide requested services and for account-related issues via email, phone or regular mail.
We offer our users the option to receive information about our company, related products, services, and special deals. Users can choose not to receive these communications, as set forth in our Permission section below.
Automatic Data Collection
Our web sites have features that automatically collect information from users, to deliver content specific to users’ interests and to honor their preferences. This information assists us in creating sites that will serve the needs of our users. It in no way identifies a specific user.
We may combine demographic information supplied by a subscriber at registration with site usage data to provide general profiles, in aggregate non-personally identifiable form, about our users and their preferences in the content of the site and advertising. We may share this composite information with our advertisers and business affiliates to help them better understand our services. We in no way identify or provide personal information of any specific users to our advertisers.
WITH WHOM YOUR INFORMATION IS SHARED
When we have co-branded, customized, private label, powered by or sponsored products and services, or when we join with other parties to provide specific services, we may share (provide and receive) personal information with them. We do not share credit card information with such third parties.
Other than as set forth above, we do not share personally identifiable information with other companies, apart from those acting as our agents in providing our product(s)/service(s), and which agree to use it only for that purpose and to keep the information secure and confidential. Also, our parent, subsidiary and affiliate companies, entities into which our company may be merged, or entities to which any of our assets, products, sites or operations may be transferred, will be able to use personal information. We will also disclose information we maintain when required to do so by law, for example, in response to a court order or a subpoena or other legal obligation, in response to a law enforcement agency’s request, or in special cases when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) our rights or property. Users should also be aware that courts of equity, such as U.S. Bankruptcy Courts, might have the authority under certain circumstances to permit personal information to be shared or transferred to third parties without permission.
We may share aggregate information, which is not personally identifiable, with others. This information may include usage and demographic data, but it will not include personal information.
CORRECTION/UPDATING PERSONAL INFORMATION
If a user’s personally identifiable information changes (such as zip code), or if a user no longer desires our product(s)/service(s), we provide a way to correct or update that user’s personal data. The user should contact Customer Support for the applicable product or service.
Our users are given the opportunity to choose whether to receive information from our affiliates and us not directly related to the registered services. Users also have the opportunity to choose whether to have personal information shared with third parties for marketing purposes. Instructions for how to exercise this choice are contained in emails sent by us, on our product websites and in each of our publications. In addition, users can provide feedback to us to change their options. Please note that we will endeavor to implement requests within a reasonable time, although for a time users may continue to receive mailings, etc., transmitted based on information released prior to the implementation of the request. Users will continue to receive information directly related to their registered services, so they always are kept informed.
We use reasonable precautions to protect our users’ personal information and to store it securely. Sensitive information that is transmitted to us online (such as credit card number) is encrypted and is transmitted to us securely. In addition, access to all of our users’ information, not just the sensitive information mentioned above, is restricted. Only employees who need the information to perform a specific job (for example, a billing clerk or a customer service representative) are granted access to personally identifiable information. Finally, the servers on which we store personally identifiable information are kept in a secure environment.
Our web sites contain links to other sites. WUTR is not responsible for the privacy practices or content of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each web site to which we may link that may collect personally identifiable information.
NOTIFICATION and CHANGES
For questions about this privacy statement, contact:
3159 E. Union Grove Rd.
Kenton, TN 38233 USA